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Thirteen Blog Clichés

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I started out in early 2004 as a blog skeptic. But over the last four years, I've become a born-again believer. In that time, I've written almost a thousand blog entries, and I've read thousands upon thousands of blog entries. As a result, I've developed some rather strong opinions about what makes blogs work so well, and what makes blogs sometimes not work so well.

I'd like to share some of the latter with you today, in a piece I call Thirteen Blog Clichés.

1. The Useless Calendar Widget

This list isn't in any particular order, with one exception. There is nothing I dislike more than the redundant blog calendar widget. It's like a recurring canker sore we can't quite seem to rid ourselves of.

2. Random Images Arbitrarily Inserted In Text

One of the cardinal rules of web writing is to avoid large blocks of text. There are plenty of excellent web writing guides that exhort you to break up your text, using bullets, numbered lists, quotes, paragraph breaks, images-- anything, anything to avoid creating an intimidating wall of dense, impenetrable text.

3. No Information on the Author

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