Domain Registrations Soar Overseas
Total Internet domain name registrations have notched an 8 percent increase since the first quarter of 2005 and a 28 percent increase since the second quarter of last year, with some of the fastest growth coming overseas, particularly in developing markets, according to a report to be released today Verisign Inc.
The report, called the VeriSign Domain Name Industry Brief for the second quarter of 2005, said the total number of new domain names registered for the quarter was slightly more than 8.1 million.
"Growth was driven by price promotions, product bundling and the continued acceleration of using domain names to generate Pay-Per-Click (PPC) advertising revenue," said Raynor Dahlquist, vice president of VeriSign, in Mountain View, Calif., in an interview with Ziff-Davis Internet. "There are a number of factors contributing to growth."
The report said the total number of ".com" and ".net" domain names grew to 44.2 million by the end of the second quarter of 2005, representing a 7 percent increase since the first quarter of 2005, and a 30 percent increase since the same period last year. What's more, 4.2 million new ".com" and ".net" domain names were registered, representing a 1 percent increase since the first quarter of 2005, and a 39 percent increase since the same period last year.
Perhaps the most telling facts of the report, however, are coming from the survey's first region-to-region comparison, said Jill McNabb, a senior marketing manager at VeriSign. "There is strong growth overseas in places like Sao Paulo, Seoul and Beijing," she said.
VeriSign is planning to add upwards of 14 new regional resolution servers to help speed Internet queries overseas and reduce latency that many users in the developing markets face, she said.