Canonical Expanding Online Store

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Ubuntu

Businesses don’t buy operating systems. They buy applications. With that fact in mind, Canonical is gradually expanding its online store for Ubuntu Linux applications. It’s a smart move — but solutions providers will need to keep their expectations for the store under control. Here’s why.

After checking out a range of Ubuntu merchandise in Canonical’s online store (yes, The VAR Guy has an Ubuntu baseball cap), site visitors may spot Ubuntu applications from Cyberlink, IBM, Parallels and Fluendo in the store.

More Choices, Please

Still, Canonical needs to stock its online store with more applications in order to attract more businesses and solutions providers to Ubuntu, The VAR Guy believes.

So, The VAR Guy sent this question to Canonical Marketing Manager Gerry Carr:

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