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Tux Machines (TM)-specific
The KDE Desktop Project has hit upon the idea of having the American socialite Kim Kardashian promote its next release.
KDE is one of the two major desktops for Linux and most of its applications have names beginning with "K". Kardashian manages to keep her name in the headlines all the time, most recently by releasing a sex tape which led to the calling off of her marriage to American sports personality, Reggie Bush.
KDE chief Matthias Ettrich told a press conference in Hamburg: "It's not often that we come across such a perfect fit. Where would you find a prominent person whose name and surname both begin with K? She's the perfect choice to promote KDE. She will give us exposure like nobody else can."